HOSPITALITY LIKE NEVER BEFORE

Our hotels are characterized by their stunning locations, award-winning nightclubs and restaurants, incredible rooms and suites, spectacular pools and lush green terraces.

 

 

 

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HOSPITALITY LIKE NEVER BEFORE

Our hotels are characterized by their stunning locations, award-winning nightclubs and restaurants, incredible rooms and suites, spectacular pools and lush green terraces.

 

 

 

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BEYOND HOSPITALITY

We know that to attract the Millennial audience, you need to offer more than just great rooms and sensational food and drink.

That’s why we deliver world-class entertainment experiences to our guests. Energetic nightclubs. The hottest DJs, Artists and Performers. Endless entertainment. Everything you’d expect from one of the world’s top entertainment and lifestyle venues.

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FIVE PALM JUMEIRAH
THE MOST REVIEWED HOTEL IN THE WORLD

BROAD APPEAL

From satisfying diverse culinary cravings to providing round-the-clock entertainment, our hotels have it all. It's not just great for our guests; it's a savvy business move too.

FIVE Palm Jumeirah is rated 9.1/10 on Booking.com, FIVE LUXE is rated 9.3/10 while FIVE Jumeirah Village is rated 9.1/10 and it the world’s most reviewed hotel on Booking.com with over 38,700 reviews. FIVE Palm Jumeirah is currently rated 5/5 by Trip Advisor while FIVE Jumeirah Village is also rated 5/5 by Trip Advisor.

A trailblazer of tech and sustainability within the hospitality industry, FIVE was also recognized as one of the Most Innovative Companies of The Year in 2022 (the only Hospitality Group included in the Annual List) by Fast Company Middle East.

HIGH OCCUPANCY AND HIGH REVENUE

In 2023, FIVE Palm Jumeirah and FIVE Jumeirah Village maintained an exceptional 92% average occupancy rate, outpacing competitors by 27%. Additionally, FIVE Hotels and Resorts surpassed competitive peers with a TrevPAR rate twice as high.

Catering to last-minute booking trends popular with our tech-savvy, millennial guests, FIVE strategically shifted focus from wholesale to direct bookings. This dynamic approach to room rate management resulted in the highest occupancy and room profitability rates. Witnessing a substantial growth from 25% in 2019 to an impressive 50% in 2023, FIVE’s direct bookings not only demonstrate higher profitability but also ensure superior returns for valued investors.

In 2023, FIVE Hotels and Resorts maintained a very impressive occupancy rate of over 90% between FIVE Palm Jumeirah and FIVE Jumeirah Village. Total hospitality revenue has grown from AED 759 million in 2021 to Total proforma* revenue of AED 1,358 million in 2023, signifying around 79% increase.

*Pro forma figures include the effect of acquisition of Universo Pacha S.A as if the business combination had been completed at the beginning of the year 2023.

GREAT EXPERIENCES ARE GREAT BUSINESS

Brilliant experiences and expert service define the FIVE experience and drive our success.

FIVE Jumeirah Village and FIVE Palm Jumeirah are the two highest reviewed hotels in Dubai among 8,485 properties listed on Booking.com. In fact, FIVE Jumeirah Village is the world’s most reviewed hotel on Booking.com with over 38,700 reviews.

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FIVE PALM JUMEIRAH
THE MOST REVIEWED HOTEL IN THE WORLD
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FIVE PALM JUMEIRAH
THE MOST REVIEWED HOTEL IN THE WORLD

DELIVERING ON THE METRICS THAT MATTER

As owner-operated hotels, FIVE Palm Jumeirah and FIVE Jumeirah Village prioritize what truly counts: Total Revenue Per Available Room (TrevPAR).

Currently, FIVE Hotels and Resorts is outpacing competition, boasting a TrevPAR rate that’s twice as high – a testament to the Group’s commitment to standout performance in the hospitality arena.